Indielab West Yorks’ Games Accelerator delivers high-level briefings from top industry leaders, plus bespoke masterclasses and seminars in the critical areas you need to fast-track your business.
The programme will feature dedicated in-depth masterclasses and events with industry leaders, major studios, investors, publishers and decision-makers from across the sector, giving your business and your games an edge in today's ever more competitive market.
Based in Leeds, delivered in-person and virtually.
Indielab is looking for West Yorkshire's up-and-coming studios and developers to take part in the programme, commencing in February 2022. With increases in revenue growth combined with an unparalleled networking opportunity and multiple funding and investment deals closing, our attendees go on to achieve great things.
Position your studio as one-to-watch. Applications are open to game studios based in West Yorkshire. Each company accepted onto the Games Accelerator will be allocated two places at all of our bespoke masterclasses, mentoring, seminars and events.
The Games Accelerator will be delivered between February and May 2022, with additional support and events provided across the year.
Full details and dates are available here.
Key phases on the programme
Answer the Big Questions
The Games Accelerator programme kicks off exploring techniques which will consolidate the two most important questions that drive decision-making for your games team: “What does success look like?” and “Why should your audience care?”
The key to sustainable success is being able to understand how to deliver value for players. We will define your value proposition and how to incorporate that into your brand identity and focus your growth strategy.
Bringing Your Game to Live
Going deep into best practices for taking your game to market and operating it in live, whether you are focused on a product-portfolio or games-as-a-service. We also explore the role of data and how to deal with problems as they arise.
Inspiring creativity is key. Here we will tap into techniques which can help teams explore creativity and leadership, as well as developing your culture.
Show Me the Money
Understanding the valuation of your business and how to engage investors will be our core focus. We explain the current range of funding available, both equity and project finance, and equip you to decide which funding plan is best suited to your growth plan.
Pitch for project or equity investment at our Investor Showcase event, with carefully selected trade and financial investors and publishers from across the games industry. Many of our participant companies have gone on to secure funding or investment with our broad base of industry partners.
GROWTH SUPPORT PACKAGE
Alongside the key phases of the programme is an ongoing package of bespoke growth support.
Once you have completed the Indielab programme, you will automatically become part of our alumni, and have access to our alumni events and benefits.